RIMS Canada
Conference 2019

Overview

The RIMS Canada Conference is the second largest annual risk management conference in the world. Held annually in the fall and hosted by the ten Canadian RIMS Chapters, the conference and its Exhibit Hall attract over 1,000 risk managers and the vendor community from all across Canada and around the world.

I’m the senior graphic designer at RIMS and I’m lead designer on events at the society. This was the last live RIMS event in Canada before the Covid shut down.

The challenge

Bringing in more people to the event (attendees, exhibitors and sponsors) than ever before.

Worked very closely to the Stakeholders for the RIMS Canada committee and conference board to make this goal happen.

The Design

Design something eye catching and strong with the theme Transform.

I took the theme the Stakeholders came up Transform. Took lines and made a graphic I was able to use throughout all the marketing collateral from the Save the Dates, Webcam covers, hotel key cards, programs, Ads all the way to on-site event graphics. We had the most attended RIMS Canada Conference with over 700 people attending up from 200 people the year before.

The Outcome

We had the most attended RIMS Canada Conference with over 700 people attending up from 200 people the year before.

The Stakeholders loved the design as well as the attendees and exhibitors. This was proven by more people signing up and attending the event.